Buck Buck
Bronco

Share a Smile.

The Bronco Community’s newest tradition: a small token and a printed tag equals a random act of kindness.

How it works

Four moves. Endless grins.

No apps. No scoreboard. Just trail courtesy with a Buck and a smile.

01

Stock your Bucks

Our Bucks are many different things: keychains, microfiber cloths, Bronco die-cast cars like Hot Wheels and Matchbox, little horsey items like plastic horseshoes and figures, and yes, horse ducks. We’re not restricted to one type of Buck. Use your imagination!

You can find Bucks by searching Buck Buck Bronco on Etsy, Amazon, eBay, and Temu. Check out our Facebook page, Buck Buck Bronco Goods for Sale.

02

Spot a Bronco

Trailhead, grocery lot, office curb: when another Bronco shows up, you’ve found your next smile.

03

Leave a Buck

Leave the Buck on a Bronco… all Broncos count! Big, little, old, or new. The door handle, top of the mirror, or the side step are good places. Add a printable tag if you want them to know they’ve been bucked.

04

Keep it going

Snap a photo and share it on the Buck Buck Bronco Facebook page so the next owner can pay it forward. We don’t use a hashtag for this. The group is where the tradition keeps rolling.

In-person Bucks are amazing, because you get to meet other Bronco owners, but if you’d rather Buck secretly, the surprise is always fun to watch!

Trail manners

  • This is optional fun. Never pressure anyone to play.
  • Don’t block cameras, sensors, or door seals.
  • Skip locked lots, private property, and anything that feels unsafe.
  • A plain Buck still counts. Tags are a bonus.
Black Ford Bronco at the cliffs

The story

A Midwest spark that went nationwide

Melissa Patterson pre-ordered a returning Bronco the moment she could. A few months after that order, she started Buck Buck Bronco so Bronco owners would have their own way to share a smile.

She talked it through with Allison Parliament, who was all for it. With that encouragement, Melissa launched the Buck Buck Bronco Facebook group in May 2021, months before her own Bronco finally arrived after a thirteen-month wait.

What began in the Midwest is now a nationwide trailside tradition: leave a small token, add a printed tag if you like, and brighten another Bronco owner’s day.

Chrome Ford Bronco bucking-horse emblem resting on brown leather, a mark of the Buck Buck Bronco tradition

The real deal

A mark the community knows

This chrome bucking-horse emblem is how Bronco owners recognize the Buck Buck Bronco tradition in the wild. The same horse that rides with the community from day one.

Printable cards

You’ve been bucked

Free printable cards with the Buck Buck Bronco logo. Add a note, download a PNG, and tuck one with your next horse.

Open the tag maker

Merch

No official merch line

We don’t sell official Buck Buck Bronco merchandise. Search Buck Buck Bronco on Etsy, Amazon, eBay, and Temu, or browse Buck Buck Bronco Goods for Sale. What we do offer: free printable “You’ve been bucked” cards so anyone can join the fun.

Make a printable card
Ford Bronco headlight detail

Featured

In the press

RealTruck

What Is Buck Buck Bronco?

RealTruck went inside the trailside tradition: how a Midwest Bronco owner sparked a nationwide smile.

Read on RealTruck

Community

Growing from the Midwest

The Buck Buck Bronco Facebook group is where buckers share photos, find their buckee, and keep the tradition rolling, since May 2021.

Join the Facebook group

And growing from the Midwest since May 2021

32,900+

members on the Facebook page

FAQ

Quick answers

What is Buck Buck Bronco?

It’s the Bronco community’s newest tradition: a small token and a printed tag equals a random act of kindness. Leave a Buck on another Bronco and brighten someone’s day.

Who started it?

Melissa Patterson, a Midwest Ford fan who pre-ordered a returning Bronco the moment she could. A few months after that order, she launched the Buck Buck Bronco Facebook group in May 2021, well before her own truck arrived after a thirteen-month wait.

Do you sell official merch?

No official merchandise line. Fans get creative on Etsy, Amazon, eBay, Temu, and the Buck Buck Bronco Goods for Sale Facebook page. We offer free printable “You’ve been bucked” cards with the logo so anyone can join in.

Where do I get Bucks?

Search Buck Buck Bronco on Etsy, Amazon, eBay, and Temu, or check the Buck Buck Bronco Goods for Sale Facebook page. Bucks can be keychains, cloths, die-cast Broncos, horseshoes, figures, horse ducks, and more. Keep a few in the Bronco and you’re ready.

Do I need to own a Bronco?

The tradition centers on Bronco owners, but anyone can leave a little kindness. Most players both drive a Bronco and buck others. Every Bronco counts: big, little, old, or new.

How do I join the community?

Hop into the Buck Buck Bronco Facebook group, stock a few Bucks, and start watching for Broncos. Email melissa@buckbuckbronco.com anytime.

Contact

Say hello

Questions, press, or just want to share a Buck? Reach Melissa at melissa@buckbuckbronco.com.